Total Units Required: 12
Core (at least 3 units required)
| Code | Title | Units |
|---|---|---|
| MEC 4610 | Business of Arts | 3 |
| MGT 4325 | Business Management of Arts Organizations | 3 |
Experiential Learning (at least 3 units required)
| Code | Title | Units |
|---|---|---|
| INTL 3230 | Business of Art: The European Capitals of Culture | 3 |
| MGT 4103 | The Practicum | 3 |
Electives (at least 6 units required)
| Code | Title | Units |
|---|---|---|
| ART 4851 | Museum & Gallery Operations | 3 |
| ELIT 2301 | Publishing: History and Contexts | 3 |
| ELIT 4110 | Topics in English and American Literature: Predicting a Bestseller: Computational Approaches to Publishing Trends | 3 |
| ELIT 4300 | The Business of Books | 3 |
| FASHION 2410 | Business of Fashion | 3 |
| FASHION 3407 | Fashion Promotion and Exhibition | 3 |
| MEC 4600 | Economics of Entertainment | 3 |
| MGT 4210 | Introduction to Entrepreneurship | 3 |
| or MGT 4603 | Introduction to Social Entrepreneurship | |
| MKT 3770 | Consumer Behavior | 3 |
| MKT 4000 | Elements of Sales: Tools and Techniques | 3 |
| MKT 4810 | Advertising and Promotions | 3 |
| MKT 4820 | Brand Management | 3 |
| WRITING 3601 | The Art of Publishing | 3 |